It started as a bedtime story
Lionheart began the way most good things do — with a story told at the end of a long day. The stories kept coming back, so we started drawing them. Then we started making things to go with them.
Since 1856
Five generations of pen-making
Lionheart England is made by Manuscript Pen Company, who have been making writing instruments in England since 1856. That's a long time to spend thinking about how something feels in the hand — and it's the reason a Lionheart pencil is a proper pencil, not a toy that happens to draw.
On screen
Stories worth sitting down for
Our animated series tells gentle stories about kindness, courage and curiosity. Everything we make starts with one of them, so a colouring book isn't just a colouring book: it's an hour spent somewhere.
What we care about
Made to last a childhood
Proper materials, chosen to survive being loved hard. Nothing that falls apart by Tuesday.
Story first
Every product comes from a tale worth telling. The story is the point; the product carries it.
A family business
Five generations in, still run by the same family in England. We answer our own emails.
